The abundant structure and association information contained in Knowledge Graph (KG) can not only alleviate the data sparseness and cold-start in the recommender systems, but also make personalized recommendation more accurately. Therefore, a knowledge graph driven end-to-end recommendation model of graph neural network, named KGLN, was proposed. First, a signal-layer neural network framework was used to fuse the features of individual nodes in the graph, then the aggregation weights of different neighbor entities were changed by adding influence factors. Second, the single-layer was extended to multi-layer by iteration, so that the entities were able to obtain abundant multi-order associated entity information. Finally, the obtained features of entities and users were integrated to generate the prediction score for recommendation. The effects of different aggregation methods and influence factors on the recommendation results were analyzed. Experimental results show that on the datasets MovieLen-1M and Book-Crossing, compared with the benchmark methods such as Factorization Machine Library (LibFM), Deep Factorization Machine (DeepFM), Wide&Deep and RippleNet, KGLN obtains an AUC (Area Under ROC (Receiver Operating Characteristic) curve) improvement of 0.3%-5.9% and 1.1%-8.2%, respectively.